Indian Art and Craft Industry- An Overview

India is a land where every corner is evident with the greatness of art and craft. The traditional quintessence of Indian art and craft can be seen even in the daily used objects like earthen pot, mugs, bed-sheets or any such things. The objects are created with a great creativity that portrays magnificent work of art. That is what Indian art and craft industry is!

Indian art and craft is an old saga. Although, the present state of the industry is flourishing with a touch of contemporary designs and patterns but it is deeply entrenched with the rich craft customs from the past. The uniqueness in the Industry lies in its own way.

India”s richness in art and craft can be seen in every product whether garments, Jewelleries or household furnishings. These products are a perfect mix of traditional designs and modern techniques. Due to their diversity in designs and their being utilitarian in nature, they are high in demand. This has given many Indian traders to invest in the industry and flaunt India”s custom across the world. Products such as table mats, napkins, bed sheets, lamp shades etc are made out astoundingly with the use of natural material, textile printing, block printing, tie and die, hand printing etc, and are much in demand. Gems and jewelries are other obsession of India. The rising demands in gems and jewelries have transformed Indian craft traditions into a full-grown organized industry. Garments such as woolen shawls and phirens from Himachal, traditional sarees ranging from Banarsi Amru, Tanchoi, Paithani, Patola, and Kancheevaram are the most popular export garments. Indias zardozi and brocade work are highly recognized these days. Other utilitarian craft products like cushions, curtains, bedcovers, sheets, metal furniture, wood furniture, boxes, cabinets, terracotta items, utensils, garden pots, papier-mch products, brass and silverware, carpets, rugs and durries from Kashmir, jute and coir items, wood and stone sculptures, traditional paintings, decorative pieces, embellished wooden sculptures, stone and wood carvings, and many more are on the rise in India as well as in abroad.

Here is the Swot Analysis of the Indian art and craft industry that gives you more information on the present status of the industry;

Strengths

“The industry has potential in domestic as well as international markets.

“It provides wide variety in each product and exhibit diversified culture of India.

“Industry caters to the different market sectors covering handicrafts, textiles and jewelries.

“Gives potential source of employment

“It requires low capital investment

“It is a great source of foreign revenue as it is a huge export industry.

Weakness

“Industry lacks communication and infrastructure

“Lack of co-ordination between Indian manufacturers-exporters and Government

“Inadequate information available on new technology

“Industry is still confined to rural areas of the nation

“No promotional support is given to the sector

Opportunities

“Emerging demands of Indian crafts across overseas

“Development of retail sectors and changing lifestyles offer huge requirements of such products

“Rise in the industry is due to development in tourism

“Internet has emerged as a mean to develop its market network

Threats

“Increasing competition in domestic markets

“Quality products manufacturing by countries like South Africa and China

“Better trade terms are offering by these countries

“Competing countries offer better technological support and R&D development facilities

“Challenge to establish balance between demand and supply of quality products

The reason why Indian art and craft is highly appreciated and constantly flourishing in domestic and foreign markets are due to its utilitarian nature and high acceptance among people of India and people across the whole world.

In India, the pharma industry is about to set a new height and well known in the third world countries as manufacturing pharma products by high volume. This industry is one of the fastest growing industries and helps in raising Indian economy. There are numerous well known pharma companies in India which ensures their existence on a global scale. These pharma companies are known for its best quality products and equipments. These reasons are considered as the key facts behind the developments of the industry which include mature population, modification in disease profile, mounting patent system and socio-economic conditions.

The Pharma companies in India are mostly deals in developing, producing and marketing drugs licensed for used as medications. The Vardhman Pharma in India is one of the renowned organizations which believe in the best quality of medicine and latest technology integrated equipments. The Pharma companies in India are dealing in the wide ranging potential in the complex field of drug manufacture and technology. The Pharma companies in India are indulged in the chemicals, tablets, capsules, orals, bulk drugs, drug intermediates, pharmaceutical formulations and injectibles. They are involved in fulfilling 70% of the countrys demand related to medication & equipments. The pharmaceutical industry in India has low costs of production and innovative scientific manpower which makes it more powerful on global scale.

In India, numbers of well recognized manufacturers are establishing themselves as the market leaders in the pharmaceutical industry. Vardhman Pharmaceutical is one of the most eminent manufacturers of the chemicals, tablets, capsules, orals, bulk drugs, drug intermediates, pharmaceutical formulations and injectibles. These companies are involved in producing and supplying a complete variety of high class refined pharmaceutical formulations. There are various Pharmaceutical Manufacturers which known for their chemical free and entirely a natural product resulting from organic source products. These Pharmaceutical Manufacturers are involved in the high quality manufacturing drugs, critical care products, diagnostic kits, biotechnology products and many more.

Vardhman Pharmaceutical is one of the leading companies in pharma domain in India. Pharmaceutical Manufactures are also highly demanded in foreign countries as well. Pharmaceutical Manufactures are indulged in manufacturing wide range of products which include anthelmintics, oncology, anti-bacterials, cardiovascular drugs, antibiotics, nutritional supplements, anti-ulcerants, anti-asthmatics and corticosteroids. Pharmaceutical Manufacturers also offers other services like quality control, engineering, project appraisal, plant supply, consulting, commissioning and know-how transfer, support and lots more. Due to these Pharma Companies, the future of pharmaceutical industry is looking much growing and attractive. These days, Pharmaceutical Manufacturers are generating high revenue from the overseas markets which helps in reforming overall economic structure of the country.

Being involved in the retail industry is often a job by default. You start off in a casual or part time position when you turn 16, excited by your first job earning money of your own. Then it’s time for University. But how many people don’t make it that far? Sometimes the opportunity isn’t there for gaining a degree. Whatever the reasons, retail has many success’s in people starting as youngsters and working their way up through the ranks to become CEO, a worthy title to claim. The reasons people start off and stay in retail vary from convenience of knowing the role to being able to work part time suiting children once they’ve had families, It also come with opportunities through trainee program, gaining experience and education all the while being paid for it. When the crunch of losing a job you’ve spent years training for comes, it’s often retail, what some consider a lower level of employment, you return to. Yet retail has an unfair reputation as it sustains millions of people world wide and is one of the most reliable forms of income. Hours in retail may come and go like every other industry but if you look at statistics from Wal-Mart, you’ll understand, based on one company alone, how retail has it’s place in society as stable employment.

Maybe you’ve lost your job, lost your nerve as a return to work applicant, or think you haven’t got the skills it takes to apply for an advertised position. I spoke to a friend who is a Regional Manager in a large company and asked him what advice he would give to those trying to return to work……. Suzanne Beck

The first step for anyone returning back into the work force is to realize that they can add great value to the potential employer even that may not have had recent physical working experience but they have through there own experiences organised, managed other areas of there life and generally they come more balanced, opened minded, non re active and adaptive to the current work place because of these experiences.

In preparation the interviewee needs to think of the following.

-Coming prepared and confident and never assume that they are not good enough for the job as you can never judge or know what they may be looking for

-What they can bring to the job they are interviewing for

-What they are looking for from the employment

Do research on the company by internet but more important were possible in person. (Nothing better than showing you have gone to the workplace)

-Think of the job or role they are going for and bring examples from there experience that can translate. For example a role of the job may be giving instructions to a staff member and translate that to something you have done in your personal life with either kids, community groups or even an event you may have held at home.

At the interview

-Personal presentation is very important but your body signals, attitude and energy levels tell an interviewer more.

-Keep on track and try an answer clearly and concise. If you feel you have not answered the question confirm with the interviewer.

– Be honest when unsure of a question

-Always have questions to ask the interviewer relevant to role

-Try and give confidence to the interviewer that you have long term plans within the role and or company

In my experience of interviewing for staff at all levels of the business the main thing I am looking for is how is this person going to fit into my team and what is the real person like I am talking to. It is not always experience. That is were some people make the mistake when they assume to know what I’m looking for and answer how they think I want to hear the answers. Thinking that to get the job you must have had done the job before and must be experienced in the field. Keep in mind building a team takes all personalities, ages and you may have exactly what is needed for the team you are about to join. If I can not see who you are outside the interview it makes the decision on hiring a lot harder.

I know this is easy for me to say, but just let a bit of your personality show and ensure you talk about yourself not just answering the standard questions. Add words like from my experience, I would, I like and this can open up to a more relaxing discussion and can break down some interview barriers.

I find applicants returning back into the workforce from long periods generally have strong work ethics and if given a chance are long term employees and very productive within the team. They are open minded and always receptive to new ideas and direction. They don’t come with a attitude of I know everything. All you need to do is show that in the interview and more likely the job could be yours.

Dea Noc Advice for returning to work Advice for returning to work